Amber Suratte
Full Stack Web Developer
Dynamic Email Template
This email template was built using Acoustic to enable marketers to build robust emails without developer support.
The goal for this project was to enable the wider marketing team to build a variety of emails without the help of a developer. The content in this Acoustic email template is populated from a data file containing the contacts, brand, domain name, products, pricing, copy, image URLs, etc. Depending on what is filled in inside of the data file, this template can produce emails with a variety of layouts including 2x5 or 3x4 product grids, hero image and copy only, or text-based emails.
The template is configured so that if a field is left blank, it will not show in the email. For example, if a 2x5 product grid is selected, it can have between 1 and 10 products. The template also allows for marketing to customers from all business segments by including a dynamic header, footer, and tracking links that update based on brand association.